Manager, Reputation Strategy & Campaigns

End date

Wednesday 15 May 2024

Salary range

£57,546 - £63,940

We support agile working

Click here for more information on agile working options.

Agile Working Options

Hybrid Working

Job description

• JOB TITLE: Manager, Reputation Strategy & Campaigns - 12 Month Secondment
• LOCATIONS: Bristol, Birmingham, Edinburgh, Halifax or Leeds
• HOURS: Full Time
• WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time, at one of our office sites. There will also be some travel required between each of these hubs and London.

Would you like to work in an award-winning Group Corporate Affairs function? We have an outstanding opportunity to join the team on a 12-month fixed term contract to help improve our reputation.

Our purpose in Corporate Affairs is to secure Lloyds Banking Group's reputation as the bank that helps Britain prosper. The Reputation Strategy & Planning team leads on co-ordinating reputation strategies for the function and driving a proactive, insight-based approach to engaging our key audiences with our purpose.

As a manager in the team, you'll be responsible for the delivery of reputation strategies and creative campaigns designed to improve the Group's reputation.

This role specialises in supporting our sustainability communications and we'll need you to have experience of working in this area with strong technical knowledge.

We'd love you to have experience of delivering reputation strategies and examples of working across multiple audiences to get the right result. We need you to bring expertise across multiple channels and be able to engage with senior leaders across the organisation.

Each campaigning opportunity that you deliver will require a targeted, measurable campaign plan and the development and maintenance of message houses, playbooks, and branded collateral for key sustainability themes, making these freely available across the Group to anyone involved in engaging internal and external audiences.

As well as your expertise in reputation, you will also need to have a good understanding of all channels, especially their impact in reaching our audiences. We'd be especially keen to hear from you if you have outstanding written and oral communication skills, including the ability to embrace different writing styles.

The work you'll do also needs a highly developed visual sense, including the ability to shape and in some cases, direct creative services, including imagery, animation and video content, to develop impactful visual materials in line with brand guidelines.

What we'll need from you

The key skills we're looking for are:

• Experience of designing and embedding impactful communication strategies.
• Strong technical knowledge of sustainability and its communications challenges and opportunities.
• An understanding of how to measure and improve reputation.
• Designing and activating integrated creative campaigns.
• Excellent communication skills, both written and verbal.

About working for us

Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our colleagues to feel that they belong and can be their best, regardless of background, identity or culture. We're disability confident. So if you'd like reasonable adjustments to be made to our recruitment processes, just let us know.

Do you want to do outstanding work, that's exciting and makes a difference to millions of people. Join our journey!

We're driven by a clear purpose; helping Britain prosper. Our colleagues are passionate about making a difference to customers, businesses and communities.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve.

Together we're building a truly inclusive workplace where everyone is able to make a real difference!

If you're excited by the thought of becoming part of our team, get in touch. We'd love to hear from you.